Law Marketing/Networking

Avvo: Falsus in Uno, Falsus in Omnibus

April 24, 2013 Law Marketing/Networking

Like Kramer asking for extra MSG on Seinfeld, I think I am going to put myself on a “please call” list for marketers. Just kidding. Some marketing guy from Avvo called me the other day, and I shut him down the same way I shut down most marketers: I told him I am so swamped [...]

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Client “Don’t” List

April 5, 2013 Law Marketing/Networking

Here, courtesy of Gerry Beyer via Rob Robertson/Solosez, is a list of things not to do with clients. Don’t discount fees. Don’t let clients leave without an engagement letter. Don’t waste money on ineffective marketing. Don’t over-complicate things. Don’t make clients wait. Don’t ignore clients. Don’t try to impress your values onto your clients. Don’t [...]

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Three Years In: Dealing With Potential Clients on the Internet

November 14, 2012 Law Marketing/Networking

I get a lot of strange emails and phone calls from people who find me on the Internet. A woman wrote me the other day looking for help with all sorts of different legal problems – from personal injury to child custody to criminal matters.  It was unclear from the email whether she was the [...]

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My Second Opinion: You Are Ugly, Too

September 27, 2012 Law Marketing/Networking

I no longer offer “free phone consultations” on my website. Yes, I am still glad to talk with people about their case when they call – briefly — and, no, I do not charge them for this time. If there seems to be a fit, I’ll bring them into the office. But I do not [...]

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Get Out of My Office: A Hypothetical Interview With a Potential Client

March 22, 2012 Law Marketing/Networking

A woman and her son come into the office for a consultation. At the end of the hour, the woman turns to me and tells me that they have also met with a number of other criminal defense lawyers.  “Why should we hire you?” she wants to know. I have to say, I am somewhat [...]

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On Ethical Issues Raised by “Letter Lawyers”

January 29, 2012 Law Marketing/Networking

Mark Bennett refers to them as “letter lawyers”; they are the lawyers who, with the hopes of securing new clients, send out advertising materials to the people whose names and addresses have been listed on public arrest records. A friend of ours was charged recently with a misdemeanor traffic offense and received over 20 letters [...]

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The Mad Men of Legal Advertising

September 7, 2011 Humor

H/T Bitter Lawyer

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DUI Lawyers ISO Telemarketers

July 27, 2011 Law Marketing/Networking

It is an out-of-state phone number so I am suspicious even before I answer the phone.  A guy with a deep, serious voice is on the other end.  He has lots of DUI clients looking for a lawyer.  Could I possibly take on some more clients?  You know, to help them out. Thank you very [...]

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Brian Tannebaum: On the Ethics of On-Line Marketing

June 28, 2011 Law Marketing/Networking

From My Law License:  The video speaks for itself.   ROI 2011: Brian Tannebaum – Ethics and Online Marketing from Radius of Influence on Vimeo.

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Telling Your Wife You Have Been Sued For Defamation

May 12, 2011 Criminal Law Bloggers

My wife heard a lot of terrible and heart-wrenching stories while interviewing Iraqi victims of the Abu Ghraib torture. She was always completely spent whenever she got back from one of her trips to the Middle East, and I swear that experience took ten years off of her life. One of the stories I liked [...]

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